New Shopify stores
Product organisation, collections, navigation, payments and essential store pages planned together, so your first launch has a clear structure.
Shopify stores that make buying easier.
I’m a freelance Shopify developer helping businesses launch, improve and manage their online stores. I bring the products, design and buying journey together, with direct contact throughout the project.
Help shoppers find the right product and buy.
You may be opening your first store, moving platforms or seeing customers drop out before checkout. I start with your products, how customers shop and what you need to manage behind the scenes.
You work with me on the store structure, design and development. I explain the theme and app choices, agree the scope and costs, and help you understand what running the finished store involves.
What I can help with
Support for new and existing Shopify stores.
Choose the help you need now, with room to develop the store as the business grows.
Build your storefront
Theme development
A storefront that reflects your brand and makes important product information easy to find. I can customise a suitable theme or extend an existing one.
Connect the store
Store migrations
Planning for moving products, content and customer information where supported, with existing URLs, redirects and the launch sequence considered.
App integrations
Suitable tools for reviews, marketing, fulfilment and other store needs. I check the requirements and recurring costs before recommending apps.
Keep improving
Conversion improvements
Focused work on product pages, collections, navigation and mobile shopping to help customers understand the offer and complete their purchase.
Ongoing support
Help with new sections, campaigns, fixes and further development. You deal directly with the freelancer who knows your store.
Answer the questions that come before an order.
Customers need to know what they are buying, which option suits them, what delivery costs and how returns work. I help organise that information where it supports the decision to purchase.
The store also needs to work for you. I consider product management, order handling and the integrations your business relies on, alongside the customer-facing design.
- Clear product and collection pages
- Useful delivery and returns information
- A shopping journey tested on mobile
- Practical product and order management
- Apps chosen for a defined purpose
- Support as the store develops
The process
Plan the store with the person building it.
From the first discussion to launch, I keep the products, customer journey and operational needs connected.
Discuss
Tell me what you sell, who buys it and what you need from the new or existing store.
Plan
We agree the store structure, theme approach, integrations, costs and launch requirements.
Build
I create the storefront and configure the agreed features, with review points for your feedback.
Launch
I test the buying journey and show you how to manage the store before launch.
Before we start
What will the Shopify project cost?
The development cost depends on the design, catalogue, migration and integrations. I’ll quote for the agreed work and identify relevant Shopify, theme and app costs separately so you can consider the ongoing budget too.
How long does a new store or migration take?
The schedule depends on the scope, product data, content and any integrations. I’ll discuss your target launch date and set out the proposed stages before work begins.
Can you improve my current Shopify theme?
Yes. Send me the store address and what you want to improve. I can assess whether changes to the existing theme would meet the requirement or whether a different approach would be more useful.
Can you move my store to Shopify?
In many cases, yes. I first check the current platform, the data available and any features you need to retain. That review informs the migration scope, redirects and launch plan.
Will I be able to manage the store myself?
Yes. I configure the agreed product and content controls and show you how routine updates work. Further development and support can be arranged when you need it.